Vendor Spotlight: Addie Bier of Verbena Floral

Vendor Spotlight: From a little red wagon to a full floral design service, Addie Bier’s Verbena Floral aims to dazzle

Choosing and implementing stunning floral arrangements can be an overwhelming part of the wedding planning process. With variables like budget, types of flowers, or even wedding theme in the mix, there’s a lot to consider when choosing the flowers for your perfect day.
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When it comes to floral, an Events Unleashed favorite is Addie Bier from Verbena Floral. Not only does Addie know flowers like the back of her hand, but her passion for creating unique floral arrangements knows no bounds. We caught up with Addie to ask her about her journey and love of floral freestyle.

When did it become clear to you that you wanted to work with flowers as a career?
 I've always known flowers would be my life. My Dad was (and still is) an avid gardener.  When I was around 10 years old, I started picking and bundling up little mini bouquets of flowers, packing them up into my red wagon, and selling them outside of the post office in our small town for a nickel per bundle.  I didn't realize it at the time, but this would be my very early start to my career designing and selling floral arrangements.  

Do you have any role models in the industry? 
I've always loved Beth O'Reilly's floral designs, and Farm Girl Flowers. 

What are your favorite kinds of floral styles?  
I love all of them! Flowers are pretty no matter what the style.  I do like to be able to use my own creativity rather than being bound by rules, but I will happily make any type of floral arrangement. 

Is there an event whose floral decorations you did of which you are extremely proud?  
I truly am proud of all my work, but one that stands out in my mind is floral arrangements I got to make for the set of a popular television show.  It was neat to see the behind the scenes and I felt honored that they trusted me to put the designs together. 

When potential clients come to meet with you, what are three things you wish they came prepared with? 
I like it when they have photos of types of flowers and/or designs they like. Not because we want to mimic exactly the photos they show us, but so we can get a better idea of what is in their brain when it comes to the wedding/event style that they are envisioning. 

Finally, for those of our readers just getting started in their wedding planning process, do you have any advice for them?  
Don't get too bogged down in the nitty gritty, take it one day at a time.  And if you are the kind of person who will, be sure to work with an event/wedding planner/coordinator so they can help you navigate through all of the moving parts. All vendors LOVE wedding coordinators! 
And at the end of the day, you're marrying your true love and starting your life together and that's really all that matters.  Oh, and when it comes to flowers.....all flowers are pretty and will always make people happy, no matter the type or shade, they will bring a smile to someone's face! 

See more of Addie’s work and book a consultation at verbenafloral.com.
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For more flower power, check out our guide to finding and working with your wedding florist.

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